BMW

The BMW Smart Charging App Saves on Electric Bills.

Combining tech and creative expertise, we helped BMWi develop a smart charging app that passes up to $400 of savings annually to their customers

automatically identify the best rates and times for charging their electric vehicles at home.

Our team developed a new concept for BMW that makes their smart charging application UI as close to the vehicle‘s head unit as possible, resulting in a tightly integrated and consistent experience across user touchpoints.  

We provided a customer journey, wire frames, flowcharts, app structure, UI and visual design. The new BMWi Smart Charging App allows BMWi customers to automatically identify the best rates and times for charging their electric vehicles at home.  

The BMWi Smart Charging App has the potential to save customers as much as $400 annually on their electric bills.