Benjamin Kohl

Associate Director, Brand

What are your credentials and past experience for working in your position?

Before studying communication design, I was fully into Graffiti, which gave me my first sense of shape and colors.

After finishing my studies, I worked for prominent branding and design companies, helping shape and create new brands.  

After looking into several design topics like Motion Design, Spatial Design, 3D Design, and Digital, I worked as a freelancer for nearly four years.  

In this time, I got more and more work, which ultimately led to a full-time job at S44 and helped shape the whole company.  

What do you like about working at S44?

I love the global mindset of the company, with each team member contributing towards common goals.  

There is a real sense of team spirit here, and we’re constantly developing new and innovative ideas and approaches.

What’s your background?

I grew up and still live in Munich with my spouse and two kids.  

A huge part of my background is graffiti which I got into when I was 12 and was actively doing until I was 19. It opened my mind to explore my creativity from a results perspective.

What are the values that drive you?

My values lie in my ability to share my knowledge with people, and I love helping people and clients succeed in their own fields. I was lucky enough to gain help in this way when I was younger, and I want to keep passing it on.  

Favorite Quote:

“A rising tide lifts all boats.”

Favorite Books:

Seth Godin – This Is Marketing

Dale Carnegie – How To Win Friends And Influence People

Marty Neumeier – The Brand Gap

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