BMW

Build-Your-Own Interactive Motorcycle Configurator

Everyone likes having things the way they want it, and with the Motorcycle Configurator, customers can customize their dream bike, find where they can get it, and own it - all within a few clicks.

Customers can build and configure motorcycles

Developed for BMW, the motorcycle configurator brings motorcycle enthusiasts the interactive ‘build your own’ experience. It enables prospective buyers to create and customize their favorite motorcycle models from a desktop or handheld device.  

As the Build Your Own configurator experts, we partnered with BMW Motorrad USA on design, development, enhancement, and support efforts, including application hosting, analytics, product data generation, maintenance, and new model year launches.  

Since its launch, our solution has enabled BMW customers to build their dream motorcycle using various colors, packages, options, and accessory offerings. In addition, helping generate customer leads for 150 dealers in the US and convert leads to sales through the dealer locator and dealer inventory search features.    

Customers can build and configure motorcycles, find dealers with inventory that closely match their configuration, and go for a test drive.

BMW

Build-Your-Own Interactive Motorcycle Configurator

Everyone likes having things the way they want it, and with the Motorcycle Configurator, customers can customize their dream bike, find where they can get it, and own it - all within a few clicks.

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

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Our solutions are already being used by millions of people on a daily basis; see how we’ve implemented them through our case studies.

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BMW

Build-Your-Own Interactive Motorcycle Configurator

Everyone likes having things the way they want it, and with the Motorcycle Configurator, customers can customize their dream bike, find where they can get it, and own it - all within a few clicks.

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system. Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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Our solutions are already being used by millions of people on a daily basis; see how we’ve implemented them through our case studies.

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We translate real-world customer needs into custom digital solutions that use core behavioral and product need data to craft mutually-beneficial experiences for the brand and its customers. Our clients benefit from our engineering and creative expertise while their customers gain meaningful digital experiences that meet their specific needs and are executed through seamless user experience.

Surprising Idea Leads to Solution

Innovation drives change, and what drives innovation? People. Our global, multi-disciplinary team of business leaders, technologists, and creatives share a passion for problem-solving, innovation, and customer success. Our performance-driven culture inspires — and is embedded — in everything we do.

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Innovation drives change, and what drives innovation? People. Our global, multi-disciplinary team of business leaders, technologists, and creatives share a passion for problem-solving, innovation, and customer success. Our performance-driven culture inspires — and is embedded — in everything we do.

Results

Our solutions are already being used by millions of people on a daily basis; see how we’ve implemented them through our case studies.

120% Expertise Growth
2 to 5 Stars Rating
Sales up 120%
We know we have succeeded if our solutions continue to move the world towards a more sustainable and equitable society — through creation of impactful and innovative digital experiences.
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Innovation drives change, and what drives innovation? People. Our global, multi-disciplinary team of business leaders, technologists, and creatives share a passion for problem-solving, innovation, and customer success. Our performance-driven culture inspires — and is embedded — in everything we do.

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Richard Leitner
Chief Business Development Officer

Results-Driven Solutions

Our solutions are already being used by millions of people on a daily basis; see how we’ve implemented them through our case studies.